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07-23-2017, 02:46 AM
Business witches of Instagram: How sorcery found a commercial home on social media
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Katie Karpetz is a business witch.
**, really. Karpetz, a Canadian who identifies as a bog witch because of her unruly hair, is literally in the business of selling products marketed specifically for other witches.
SEE ALSO: Instagram shares magical 'Harry Potter' illustration to mark 20-year anniversary (http://mashable.com/2017/06/26/instagram-harry-potter-anniversary-illustration/)
She sells everything from vintage amethyst tower wands designed to soothe insomnia, to custom-made "witch bottles" whose recipes are top secret. For the uninitiated, a witch bottle acts as a "recharging (https://www.thewitchery.ca/?s=witch+bottle&x=0&y=0)" agent for different parts of the psyche.
Her preferred medium for displaying and advertising her inventory? Her Instagram account, @WitcheryWay (https://www.instagram.com/witcheryway/). Read more... (http://mashable.com/2017/07/22/witches-instagram-business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Instagram (http://mashable.com/category/instagram/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Witches (http://mashable.com/category/witches/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Witch (http://mashable.com/category/witch/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Culture (http://mashable.com/culture/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Web Culture (http://mashable.com/category/web-culture/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://pubads.g.doubleclick.net/gampad/ad?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1500746161 (http://pubads.g.doubleclick.net/gampad/jump?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1500746161)
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Katie Karpetz is a business witch.
**, really. Karpetz, a Canadian who identifies as a bog witch because of her unruly hair, is literally in the business of selling products marketed specifically for other witches.
SEE ALSO: Instagram shares magical 'Harry Potter' illustration to mark 20-year anniversary (http://mashable.com/2017/06/26/instagram-harry-potter-anniversary-illustration/)
She sells everything from vintage amethyst tower wands designed to soothe insomnia, to custom-made "witch bottles" whose recipes are top secret. For the uninitiated, a witch bottle acts as a "recharging (https://www.thewitchery.ca/?s=witch+bottle&x=0&y=0)" agent for different parts of the psyche.
Her preferred medium for displaying and advertising her inventory? Her Instagram account, @WitcheryWay (https://www.instagram.com/witcheryway/). Read more... (http://mashable.com/2017/07/22/witches-instagram-business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Instagram (http://mashable.com/category/instagram/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Witches (http://mashable.com/category/witches/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Witch (http://mashable.com/category/witch/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Culture (http://mashable.com/culture/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Web Culture (http://mashable.com/category/web-culture/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://pubads.g.doubleclick.net/gampad/ad?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1500746161 (http://pubads.g.doubleclick.net/gampad/jump?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1500746161)
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