rss
03-26-2014, 12:34 AM
Why Disney is Buying Maker Studios
http://rack.3.mshcdn.com/media/ZgkyMDE0LzAzLzI1LzI1L0Rpc25leVdvcmxkLjBiNGEyLmpwZw pwCXRodW1iCTU3NXgzMjMjCmUJanBn/57998d5f/d58/DisneyWorld.jpghttp://rack.3.mshcdn.com/assets/feed-tw-df3e816c4e85a109d6e247013aed8d66.jpg (http://twitter.com/share?via=Mashable&text=Why+Disney+is+Buying+Maker+Studios&src=http%3A%2F%2Fmashable.com%2F2014%2F03%2F25%2Fd isney-places-a-bet-on-mobile-and-youtube-with-maker-acquisition%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss)htt p://rack.1.mshcdn.com/assets/feed-fb-fdab25e3700868c9621fb03b7fd07c38.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2014%2F03 %2F25%2Fdisney-places-a-bet-on-mobile-and-youtube-with-maker-acquisition%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss&src=sp)
Disney executives are k**wn for seeing emerging trends. **w they have a better view.
Disney's planned acquisition of Maker Studios (http://mashable.com/2014/03/24/disney-youtube-network-maker-studios-for-500-million/?utm_campaign=&utm_context=textlink&utm_medium=rss&utm_source=) provides the media heavyweight with the expertise and data to make strides in digital, short-form video — an area has grown rapidly with the proliferation of smartphones and tablets but that has largely left the magic kingdom behind.
See also: Disney to Acquire Top YouTube Network Maker Studios for $500 Million (http://mashable.com/2014/03/24/disney-youtube-network-maker-studios-for-500-million/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
"Maker is a crystal ball that Disney is buying," said James McQuivey, a vice president and principal analyst at Forrester Research. "Getting into Maker gives them years of data that they can look back at and say 'What does this mean for the future of video consumption, and what does this mean for the future of video production?'" Read more... (http://mashable.com/2014/03/25/disney-places-a-bet-on-mobile-and-youtube-with-maker-acquisition/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about Disney (http://mashable.com/category/disney/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Mobile Media (http://mashable.com/category/mobile-media/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Maker Studios (http://mashable.com/category/maker-studios/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/UF5eqyQn-qw
http://rack.3.mshcdn.com/media/ZgkyMDE0LzAzLzI1LzI1L0Rpc25leVdvcmxkLjBiNGEyLmpwZw pwCXRodW1iCTU3NXgzMjMjCmUJanBn/57998d5f/d58/DisneyWorld.jpghttp://rack.3.mshcdn.com/assets/feed-tw-df3e816c4e85a109d6e247013aed8d66.jpg (http://twitter.com/share?via=Mashable&text=Why+Disney+is+Buying+Maker+Studios&src=http%3A%2F%2Fmashable.com%2F2014%2F03%2F25%2Fd isney-places-a-bet-on-mobile-and-youtube-with-maker-acquisition%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss)htt p://rack.1.mshcdn.com/assets/feed-fb-fdab25e3700868c9621fb03b7fd07c38.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2014%2F03 %2F25%2Fdisney-places-a-bet-on-mobile-and-youtube-with-maker-acquisition%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss&src=sp)
Disney executives are k**wn for seeing emerging trends. **w they have a better view.
Disney's planned acquisition of Maker Studios (http://mashable.com/2014/03/24/disney-youtube-network-maker-studios-for-500-million/?utm_campaign=&utm_context=textlink&utm_medium=rss&utm_source=) provides the media heavyweight with the expertise and data to make strides in digital, short-form video — an area has grown rapidly with the proliferation of smartphones and tablets but that has largely left the magic kingdom behind.
See also: Disney to Acquire Top YouTube Network Maker Studios for $500 Million (http://mashable.com/2014/03/24/disney-youtube-network-maker-studios-for-500-million/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
"Maker is a crystal ball that Disney is buying," said James McQuivey, a vice president and principal analyst at Forrester Research. "Getting into Maker gives them years of data that they can look back at and say 'What does this mean for the future of video consumption, and what does this mean for the future of video production?'" Read more... (http://mashable.com/2014/03/25/disney-places-a-bet-on-mobile-and-youtube-with-maker-acquisition/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about Disney (http://mashable.com/category/disney/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Mobile Media (http://mashable.com/category/mobile-media/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Maker Studios (http://mashable.com/category/maker-studios/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/UF5eqyQn-qw