'Pretty Little Liars' changed the game with social media, and TV will never be the sa

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'Pretty Little Liars' changed the game with social media, and TV will never be the same
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Pretty Little Liars has always been about the mysteries: Who is A? Who is A.D.? Who will end up together? The June 27 ****** finale delivered answers aplenty (http://mashable.com/2017/06/28/pretty-little-liars-finale-a-d-alex-drake-spencer-twin-cliffhanger/), but the show's lasting legacy has **thing to do with its many twists — it's about the people who have spent seven seasons trying to decipher them.

Pretty Little Liars was arguably the first ****** to capitalize on the rise of social media as a medium for discussion, debate and obsessive analysis of a show as it aired — seven years after it debuted, it's still the "most social TV show (http://variety.com/2016/digital/news/2016-most-social-tv-shows-1201946167/)" in TV history (https://twitter.com/lucyhale/status/879896889449230336), racking up more than 256 million engagements across social platforms last year, beating The Walking Dead's 145 million. Read more... (http://mashable.com/2017/06/28/pretty-little-liars-twitter-showrunner-social-media-tv/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)

More about Facebook (http://mashable.com/category/facebook/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Twitter (http://mashable.com/category/twitter/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), American Gods (http://mashable.com/category/american-gods/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Outlander (http://mashable.com/category/outlander/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Arrow (http://mashable.com/category/arrow/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://pubads.g.doubleclick.net/gampad/ad?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1498655646 (http://pubads.g.doubleclick.net/gampad/jump?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1498655646)
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