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03-14-2014, 06:31 PM
Digital marketers spend a lot of time talking about, collecting, and analyzing consumer data, but despite the massive amount and availability of this stockpiled data, there is often a disconnect between the insights collected and the ways they’re used. For example, most Internet marketers would be able tell you that 80 percent of online customers […]
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Murray Newlands
Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing. Murray is an advisor to a number of bay area startups including VigLink. In 2011 Wiley published his book Online Marketing: A User's Manual.
Born in England, Murray moved to the USA in 2011 being recognized by the US government as "an alien of extraordinary ability".
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The post Connecting the Customer Experience with Marketing Data: An Interview with LiveRamp by @murraynewlands (http://www.searchenginejournal.com/connecting-customer-experience-marketing-data-interview-liveramp/93635/) appeared first on Search Engine Journal (http://www.searchenginejournal.com).
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Author information
http://1.gravatar.com/avatar/d1aaeaf9145726558cb1999a3a71c687?s=64&d=identicon&r=G
Murray Newlands
Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing. Murray is an advisor to a number of bay area startups including VigLink. In 2011 Wiley published his book Online Marketing: A User's Manual.
Born in England, Murray moved to the USA in 2011 being recognized by the US government as "an alien of extraordinary ability".
Twitter (http://twitter.com/murraynewlands)Facebook (http://www.facebook.com/murray.newlands)Google+ (http://plus.google.com/105664615684411656302)LinkedIn (http://www.linkedin.com/in/murraynewlands)
The post Connecting the Customer Experience with Marketing Data: An Interview with LiveRamp by @murraynewlands (http://www.searchenginejournal.com/connecting-customer-experience-marketing-data-interview-liveramp/93635/) appeared first on Search Engine Journal (http://www.searchenginejournal.com).
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