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03-14-2014, 02:35 PM
9 Famous Tech Mascots and Their Colorful Backstories
http://rack.3.mshcdn.com/media/ZgkyMDE0LzAzLzE0L2Q3L2RvbW9hbmRyb2lkLjg3YjUxLmpwZw pwCXRodW1iCTU3NXgzMjMjCmUJanBn/326fa02c/95f/domo-android.jpghttp://rack.3.mshcdn.com/assets/feed-tw-df3e816c4e85a109d6e247013aed8d66.jpg (http://twitter.com/share?via=Mashable&text=9+Famous+Tech+Mascots+and+Their+Colorful+Back stories&src=http%3A%2F%2Fmashable.com%2F2014%2F03%2F14%2Ft ech-mascots-logos%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss)htt p://rack.1.mshcdn.com/assets/feed-fb-fdab25e3700868c9621fb03b7fd07c38.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2014%2F03 %2F14%2Ftech-mascots-logos%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss&src=sp)
Sports teams aren't the only brands with popular mascots
To amp up visibility and create consumer connections, companies like Bitly (http://mashable.com/category/bit.ly/?utm_medium=feed&utm_source=rss) and TiVo (http://mashable.com/category/tivo/?utm_medium=feed&utm_source=rss) design fun mascots to get users more invested in their products. A successful campaign can go viral and help propel certain brands to household names. You can't think of Energizer without picturing its bunny, just like you can't imagine Geico without the gecko
See also: 10 Startups to Watch in 2014 (http://mashable.com/2013/12/16/startups-to-watch-in-2014/?utm_medium=feed&utm_source=rss)
Let's examine nine such mascots and their mysterious origins
Have something to add to this story? Share it in the comments. Read more... (http://mashable.com/2014/03/14/tech-mascots-logos/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about Marketing (http://mashable.com/marketing/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Tech**logy (http://mashable.com/category/tech**logy/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Branding (http://mashable.com/category/branding/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Features (http://mashable.com/category/features/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/C63fXeL56LE
http://rack.3.mshcdn.com/media/ZgkyMDE0LzAzLzE0L2Q3L2RvbW9hbmRyb2lkLjg3YjUxLmpwZw pwCXRodW1iCTU3NXgzMjMjCmUJanBn/326fa02c/95f/domo-android.jpghttp://rack.3.mshcdn.com/assets/feed-tw-df3e816c4e85a109d6e247013aed8d66.jpg (http://twitter.com/share?via=Mashable&text=9+Famous+Tech+Mascots+and+Their+Colorful+Back stories&src=http%3A%2F%2Fmashable.com%2F2014%2F03%2F14%2Ft ech-mascots-logos%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss)htt p://rack.1.mshcdn.com/assets/feed-fb-fdab25e3700868c9621fb03b7fd07c38.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2014%2F03 %2F14%2Ftech-mascots-logos%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss&src=sp)
Sports teams aren't the only brands with popular mascots
To amp up visibility and create consumer connections, companies like Bitly (http://mashable.com/category/bit.ly/?utm_medium=feed&utm_source=rss) and TiVo (http://mashable.com/category/tivo/?utm_medium=feed&utm_source=rss) design fun mascots to get users more invested in their products. A successful campaign can go viral and help propel certain brands to household names. You can't think of Energizer without picturing its bunny, just like you can't imagine Geico without the gecko
See also: 10 Startups to Watch in 2014 (http://mashable.com/2013/12/16/startups-to-watch-in-2014/?utm_medium=feed&utm_source=rss)
Let's examine nine such mascots and their mysterious origins
Have something to add to this story? Share it in the comments. Read more... (http://mashable.com/2014/03/14/tech-mascots-logos/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about Marketing (http://mashable.com/marketing/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Tech**logy (http://mashable.com/category/tech**logy/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Branding (http://mashable.com/category/branding/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Features (http://mashable.com/category/features/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/C63fXeL56LE