6 Steps to a Comprehensive Ongoing Content Strategy Audit by @coreypadveen

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In the business world, audits are conducted for a number of reasons, including the evaluation of performance versus benchmarks.*In the digital world, we have a tendency to set our benchmarks and look at the results, but far too often we fail to understand the reasons why our initiatives exceeded expectations or failed to perform. Content […]Author information

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Corey Padveen (http://www.t2social.com)
Director of Global Social Business Strategy at t2 Marketing International (http://www.t2marketinginternational.com)

Corey Padveen is Google AdWords Certified, a Certified Inbound Marketer and the Director of Global Social Business Strategy at t2 Marketing International. He is a principle strategist for B2B, B2C and NFP client-centered digital marketing initiatives and is a leading authority on the **tions of Social Equity and Responsive Branding. As the primary author of t2 Marketing?s social business blog, a contributing author to a number of reputable marketing publications and a key**te speaker, Corey regularly shares his wealth of k**wledge in the realm of social media and its applications to business in the digital age.
Twitter (http://twitter.com/coreypadveen)Facebook (http://www.facebook.com/https://www.facebook.com/T2MarketingInternational)Google+ (http://plus.google.com/101431804998777464946)LinkedIn (http://www.linkedin.com/in/coreypadveen)




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