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09-30-2016, 10:40 AM
Hundreds gather for Bon Iver show, greeted by cassette player instead
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Creating hype for their new release is something we expect from musicians, but Bon Iver fans may have expected something different from what they got, on this occasion.
The indie band put up 11 images featuring different locations on his Instagram page recently. They all carried same time and date — 6:30 p.m. on Sep. 29.
SEE ALSO: We're so proud of jewelry designer John Mayer (http://mashable.com/2016/09/21/john-mayer-jewelry/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
A photo posted by Bon Iver (@boniver) (https://www.instagram.com/p/BK5PHuYjSTM/) on Sep 28, 2016 at 2:19am PDT
Was it a live gig? Surely **t. A listening party ahead of the release of third studio album 22, A Million? Probably. A pop-up shop? That's kinda likely too. Read more... (http://mashable.com/2016/09/30/bon-iver-peak-hipster/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Melbourne (http://mashable.com/category/melbourne/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Bon Iver (http://mashable.com/category/bon-iver/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Australia (http://mashable.com/category/australia/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Watercooler (http://mashable.com/watercooler/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Music (http://mashable.com/music/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/xNJX4drKa3s
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Creating hype for their new release is something we expect from musicians, but Bon Iver fans may have expected something different from what they got, on this occasion.
The indie band put up 11 images featuring different locations on his Instagram page recently. They all carried same time and date — 6:30 p.m. on Sep. 29.
SEE ALSO: We're so proud of jewelry designer John Mayer (http://mashable.com/2016/09/21/john-mayer-jewelry/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
A photo posted by Bon Iver (@boniver) (https://www.instagram.com/p/BK5PHuYjSTM/) on Sep 28, 2016 at 2:19am PDT
Was it a live gig? Surely **t. A listening party ahead of the release of third studio album 22, A Million? Probably. A pop-up shop? That's kinda likely too. Read more... (http://mashable.com/2016/09/30/bon-iver-peak-hipster/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Melbourne (http://mashable.com/category/melbourne/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Bon Iver (http://mashable.com/category/bon-iver/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Australia (http://mashable.com/category/australia/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Watercooler (http://mashable.com/watercooler/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Music (http://mashable.com/music/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/xNJX4drKa3s