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08-15-2016, 04:40 PM
Companies are flooding Facebook with tributes to Singapore's first gold medal winner
http://i.amz.mshcdn.com/5zW3zh1oKAr2u9PGQeT3_vdIqR0=/575x323/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F177905%2FAP_16227830692794.jpghttp://a.amz.mshcdn.com/assets/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg (http://twitter.com/share?via=Mashable&text=Companies+are+flooding+Facebook+with+tributes +to+Singapore%27s+first+gold+medal+winner&url=http%3A%2F%2Fmashable.com%2F2016%2F08%2F15%2Fs chooling-brands-facebook%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial)http://a.amz.mshcdn.com/assets/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F08 %2F15%2Fschooling-brands-facebook%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial&src=sp)
SINGAPORE — Brands k**w a good marketing moment. And Joseph Schooling winning Singapore's first Olympic gold medal ever is a darn good marketing moment.
While many in Singapore woke up on Saturday to news that the young swimmer bested Michael Phelps (http://mashable.com/2016/08/12/singapore-gold-joseph-schooling-michael-phelps/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) to clinch gold at the 100m butterfly, companies were quick to jump on the historic moment on Facebook.
SEE ALSO: 400 Singaporeans gave Joseph Schooling a massive welcome at the airport after his gold medal win (http://mashable.com/2016/08/15/schooling-400-changi-airport/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
McDonald's started giving away free nuggets:
Changi Airport posted a mocked up arrivals board on Facebook to mark the moment, then followed up IRL when Schooling landed on Monday. Read more... (http://mashable.com/2016/08/15/schooling-brands-facebook/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Rio Olympics 2016 (http://mashable.com/category/rio-olympics-2016/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Rio Olympics (http://mashable.com/category/rio-olympics/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Rio Olympic Games (http://mashable.com/category/rio-olympic-games/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Singapore (http://mashable.com/category/singapore/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Joseph Schooling (http://mashable.com/category/joseph-schooling/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/**7UVZKBTu0
http://i.amz.mshcdn.com/5zW3zh1oKAr2u9PGQeT3_vdIqR0=/575x323/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F177905%2FAP_16227830692794.jpghttp://a.amz.mshcdn.com/assets/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg (http://twitter.com/share?via=Mashable&text=Companies+are+flooding+Facebook+with+tributes +to+Singapore%27s+first+gold+medal+winner&url=http%3A%2F%2Fmashable.com%2F2016%2F08%2F15%2Fs chooling-brands-facebook%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial)http://a.amz.mshcdn.com/assets/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F08 %2F15%2Fschooling-brands-facebook%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial&src=sp)
SINGAPORE — Brands k**w a good marketing moment. And Joseph Schooling winning Singapore's first Olympic gold medal ever is a darn good marketing moment.
While many in Singapore woke up on Saturday to news that the young swimmer bested Michael Phelps (http://mashable.com/2016/08/12/singapore-gold-joseph-schooling-michael-phelps/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) to clinch gold at the 100m butterfly, companies were quick to jump on the historic moment on Facebook.
SEE ALSO: 400 Singaporeans gave Joseph Schooling a massive welcome at the airport after his gold medal win (http://mashable.com/2016/08/15/schooling-400-changi-airport/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
McDonald's started giving away free nuggets:
Changi Airport posted a mocked up arrivals board on Facebook to mark the moment, then followed up IRL when Schooling landed on Monday. Read more... (http://mashable.com/2016/08/15/schooling-brands-facebook/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Rio Olympics 2016 (http://mashable.com/category/rio-olympics-2016/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Rio Olympics (http://mashable.com/category/rio-olympics/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Rio Olympic Games (http://mashable.com/category/rio-olympic-games/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Singapore (http://mashable.com/category/singapore/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Joseph Schooling (http://mashable.com/category/joseph-schooling/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/**7UVZKBTu0