New Apple Olympics ad will give you chills in the best way possible

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New Apple Olympics ad will give you chills in the best way possible
http://i.amz.mshcdn.com/6eVVYEfrTYwIkdEG9LKCQqM2nmc=/575x323/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fstory%2Fth umbnail%2F16531%2Fhttps_3A_2F_2Fblueprint-api-production.s3.amazonaws.com_2Fuploads_2Fcard_2Fima ge_2F165698_2FHumanFamily.JPGhttp://a.amz.mshcdn.com/assets/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg (http://twitter.com/share?via=Mashable&text=New+Apple+Olympics+ad+will+give+you+chills+in +the+best+way+possible&url=http%3A%2F%2Fmashable.com%2F2016%2F08%2F04%2Fa pple-rio-olympics-ad%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial)http://a.amz.mshcdn.com/assets/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F08 %2F04%2Fapple-rio-olympics-ad%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial&src=sp)



It's been a tough four years for the human family since the last summer Olympics. We've seen our share of violence, heartache and divisiveness, much of it focusing on our perceived differences.

Entitled The Human Family — Shot on the iPhone, Apple's (http://mashable.com/category/apple/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) latest commercial for its iPhone 6s (http://mashable.com/2015/09/22/iphone-6s-review-apple/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) and 6s Plus (http://mashable.com/2015/09/22/apple-iphone-6s-plus-review/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) focuses **t so much on one of the Cuperti** tech giant's products, as on a poetic antidote to these divisions. It will make its debut on NBC Friday night during the opening ceremonies for the Rio Summer Olympics.

SEE ALSO: Hipsters rejoice, Apple's first Brooklyn store is finally here (http://mashable.com/2016/07/28/apple-store-williamsburg/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)


The company also posted this latest in its ****** of print and video ads devoted to "Shot on iPhone" on YouTube and Apple.com on Thursday morning. Read more... (http://mashable.com/2016/08/04/apple-rio-olympics-ad/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)

More about Rio 2016 (http://mashable.com/category/rio-2016/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Olympics (http://mashable.com/category/olympics/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Maya Angelou (http://mashable.com/category/maya-angelou/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Iphone 6 (http://mashable.com/category/iphone-6/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Iphone (http://mashable.com/category/iphone/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/JiVnESWeJiE