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08-02-2016, 02:56 AM
Apple pushes iPad Pro as 'computer' in latest ad
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Apple wants you to accept the new iPad Pro as a computer.
In the latest commercial for its more powerful 9.7-inch tablet, Apple positions the iPad Pro, with its optional Smart Keyboard and Apple Pencil, as a do-it-all productivity device, challenging the **tion that it's just a tablet.
SEE ALSO: The great tablet gold rush is over (http://mashable.com/2016/07/08/tablets-are-over/)
The 30-second spot, entitled "What’s a Computer?," skillfully illustrates how the trio of devices work together and some of the things you can do with them besides consuming content and playing games. “Just when you think you k**w what a computer is,” says the an**uncer, “you see a keyboard that can just get out of the way and a screen you can touch and even write on.” Read more... (http://mashable.com/2016/08/01/apple-ipad-pro-computer/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Ipad Pro (http://mashable.com/category/ipad-pro/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Ipad (http://mashable.com/category/ipad/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Apple (http://mashable.com/category/apple/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Tech (http://mashable.com/tech/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Advertising (http://mashable.com/advertising/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/5kL3OIk-fmE
http://i.amz.mshcdn.com/iQ0u7B8R4BWQxRKMARz0EKe5_hc=/575x323/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fstory%2Fth umbnail%2F16286%2Fhttps_3A_2F_2Fblueprint-api-production.s3.amazonaws.com_2Fuploads_2Fcard_2Fima ge_2F163448_2FiPadPro9-7.jpghttp://a.amz.mshcdn.com/assets/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg (http://twitter.com/share?via=Mashable&text=Apple+pushes+iPad+Pro+as+%27computer%27+in+la test+ad&url=http%3A%2F%2Fmashable.com%2F2016%2F08%2F01%2Fa pple-ipad-pro-computer%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial)http://a.amz.mshcdn.com/assets/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F08 %2F01%2Fapple-ipad-pro-computer%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial&src=sp)
Apple wants you to accept the new iPad Pro as a computer.
In the latest commercial for its more powerful 9.7-inch tablet, Apple positions the iPad Pro, with its optional Smart Keyboard and Apple Pencil, as a do-it-all productivity device, challenging the **tion that it's just a tablet.
SEE ALSO: The great tablet gold rush is over (http://mashable.com/2016/07/08/tablets-are-over/)
The 30-second spot, entitled "What’s a Computer?," skillfully illustrates how the trio of devices work together and some of the things you can do with them besides consuming content and playing games. “Just when you think you k**w what a computer is,” says the an**uncer, “you see a keyboard that can just get out of the way and a screen you can touch and even write on.” Read more... (http://mashable.com/2016/08/01/apple-ipad-pro-computer/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Ipad Pro (http://mashable.com/category/ipad-pro/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Ipad (http://mashable.com/category/ipad/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Apple (http://mashable.com/category/apple/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Tech (http://mashable.com/tech/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Advertising (http://mashable.com/advertising/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/5kL3OIk-fmE