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07-22-2016, 03:56 PM
GE is taking over Lena Dunham's newsletter this week to ho**r women in science
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Lena Dunham's Lenny Letter is spending the week talking about the importance of women in science — thanks to a check from General Electric.
The web publication and newsletter kicked off a weeklong branded content deal — its first ever — with the industrial giant on Tuesday with a wide-ranging interview (http://www.lennyletter.com/work/interviews/a390/ge-executive-pulling-women-up-the-ladder-with-her/) between Dunham and Beth Comstock, GE's vice chair of business in**vations.
SEE ALSO: GE tries to lure tech workers by mocking startups in new Oscars commercial (http://mashable.com/2016/02/28/ge-tech-oscars-ads/?utm_campaign=&utm_context=textlink&utm_medium=rss&utm_source=)
The Girls creator asked Comstock about the state of women-focused media and marketing, hurdles and successes in her career and how GE helps women better break into tech**logy and science.* Read more... (http://mashable.com/2016/07/22/lenny-letter-ge-deal/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about General Electric (http://mashable.com/category/general-electric/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Lena Dunham (http://mashable.com/category/lena-dunham/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Lenny Letter (http://mashable.com/category/lenny-letter/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Advertising (http://mashable.com/advertising/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/hHGcp5S_BUg
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Lena Dunham's Lenny Letter is spending the week talking about the importance of women in science — thanks to a check from General Electric.
The web publication and newsletter kicked off a weeklong branded content deal — its first ever — with the industrial giant on Tuesday with a wide-ranging interview (http://www.lennyletter.com/work/interviews/a390/ge-executive-pulling-women-up-the-ladder-with-her/) between Dunham and Beth Comstock, GE's vice chair of business in**vations.
SEE ALSO: GE tries to lure tech workers by mocking startups in new Oscars commercial (http://mashable.com/2016/02/28/ge-tech-oscars-ads/?utm_campaign=&utm_context=textlink&utm_medium=rss&utm_source=)
The Girls creator asked Comstock about the state of women-focused media and marketing, hurdles and successes in her career and how GE helps women better break into tech**logy and science.* Read more... (http://mashable.com/2016/07/22/lenny-letter-ge-deal/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about General Electric (http://mashable.com/category/general-electric/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Lena Dunham (http://mashable.com/category/lena-dunham/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Lenny Letter (http://mashable.com/category/lenny-letter/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Advertising (http://mashable.com/advertising/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/hHGcp5S_BUg