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07-14-2016, 11:28 PM
Mastercard just changed its logo for the first time in 20 years
http://i.amz.mshcdn.com/gcmvb4m1_11J8lVWGzImotXOo3E=/575x323/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F145249%2FAP_16117589747523.jpghttp://a.amz.mshcdn.com/assets/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg (http://twitter.com/share?via=Mashable&text=Mastercard+just+changed+its+logo+for+the+firs t+time+in+20+years&url=http%3A%2F%2Fmashable.com%2F2016%2F07%2F14%2Fm astercard-new-logo%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial)http://a.amz.mshcdn.com/assets/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F07 %2F14%2Fmastercard-new-logo%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial&src=sp)
Mastercard's familiar orange and red circles just got a facelift.
The credit card company rolled out a minimalist new logo on Thursday — its first adjustment in two decades.
SEE ALSO: Beyond Netflix: Here's the entire alphabet in corporate logos (http://mashable.com/2016/06/20/corporate-branding-alphabet/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
Instead of interlocking in the middle as they previously did, the two circles **w blend into one a**ther in a design that looks exactly like a Venn diagram.
In addition to the simplified icon, the white drop-shadowed typeface that used to splay out across it has been lowercased and dropped below.
http://i.amz.mshcdn.com/KW69QZE5vcSwcuaWQG1Zt_oebvI=/fit-in/575x4096/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F145231%2FScreen_Shot_2016-07-14_at_11.38.25_AM.png
Image: pentagram / mastercard
The change, which was orchestrated by branding agency Pentagram, fits with what seems to be the vogue in corporate logo design right **w — simple one-dimensional shapes and serif-free basic fonts that translate better in digital formatsVerizon (http://mashable.com/2015/09/02/verizon-new-logo/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Ihop (http://mashable.com/2015/06/01/ihop-logo-facelift/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) and Google (http://mashable.com/2015/09/01/google-logo-change-flat/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) have all moved in the same direction in the past year. Read more... (http://mashable.com/2016/07/14/mastercard-new-logo/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Mastercard (http://mashable.com/category/mastercard/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Advertising (http://mashable.com/advertising/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/s3R8ozC4gUM
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Mastercard's familiar orange and red circles just got a facelift.
The credit card company rolled out a minimalist new logo on Thursday — its first adjustment in two decades.
SEE ALSO: Beyond Netflix: Here's the entire alphabet in corporate logos (http://mashable.com/2016/06/20/corporate-branding-alphabet/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
Instead of interlocking in the middle as they previously did, the two circles **w blend into one a**ther in a design that looks exactly like a Venn diagram.
In addition to the simplified icon, the white drop-shadowed typeface that used to splay out across it has been lowercased and dropped below.
http://i.amz.mshcdn.com/KW69QZE5vcSwcuaWQG1Zt_oebvI=/fit-in/575x4096/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F145231%2FScreen_Shot_2016-07-14_at_11.38.25_AM.png
Image: pentagram / mastercard
The change, which was orchestrated by branding agency Pentagram, fits with what seems to be the vogue in corporate logo design right **w — simple one-dimensional shapes and serif-free basic fonts that translate better in digital formatsVerizon (http://mashable.com/2015/09/02/verizon-new-logo/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Ihop (http://mashable.com/2015/06/01/ihop-logo-facelift/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) and Google (http://mashable.com/2015/09/01/google-logo-change-flat/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) have all moved in the same direction in the past year. Read more... (http://mashable.com/2016/07/14/mastercard-new-logo/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Mastercard (http://mashable.com/category/mastercard/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Advertising (http://mashable.com/advertising/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/s3R8ozC4gUM