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07-11-2016, 07:32 PM
Nintendo just grew by $7.5 billion thanks to 'Pokémon Go'
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Pokémon Go has emerged in just a few days as a cultural phe**me**n.*
In an even shorter amount of time, it's also looking like a savior for Nintendo.*
The hope that Nintendo may have finally *****ed mobile gaming sent shares in the company soaring, adding around $7 billion to the value of the company in the past couple days of trading in Japan.*
The frenzy reflects just how unexpected of a success Pokémon Go has been, and how low expectations have been for the Japanese video game company.*
Nintendo had previously eschewed mobile gaming, a stance that its former CEO Satoru Iwata (https://www.engadget.com/2015/03/17/nintendo-mobile-iwata/) has been walking back in recent years. Nintendo launched its first mobile game, Miitomo (http://mashable.com/2016/02/03/nintendo-miitomo-release-date/), in conjunction with DeNA in February.* Read more... (http://mashable.com/2016/07/11/nintendo-pokemon-go-savior/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Mobile Gaming (http://mashable.com/category/mobile-gaming/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Mobile Games (http://mashable.com/category/mobile-games/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Pokemon Go (http://mashable.com/category/pokemon-go/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Nintendo (http://mashable.com/category/nintendo/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/hQzpV16yt88
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Pokémon Go has emerged in just a few days as a cultural phe**me**n.*
In an even shorter amount of time, it's also looking like a savior for Nintendo.*
The hope that Nintendo may have finally *****ed mobile gaming sent shares in the company soaring, adding around $7 billion to the value of the company in the past couple days of trading in Japan.*
The frenzy reflects just how unexpected of a success Pokémon Go has been, and how low expectations have been for the Japanese video game company.*
Nintendo had previously eschewed mobile gaming, a stance that its former CEO Satoru Iwata (https://www.engadget.com/2015/03/17/nintendo-mobile-iwata/) has been walking back in recent years. Nintendo launched its first mobile game, Miitomo (http://mashable.com/2016/02/03/nintendo-miitomo-release-date/), in conjunction with DeNA in February.* Read more... (http://mashable.com/2016/07/11/nintendo-pokemon-go-savior/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Mobile Gaming (http://mashable.com/category/mobile-gaming/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Mobile Games (http://mashable.com/category/mobile-games/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Pokemon Go (http://mashable.com/category/pokemon-go/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Nintendo (http://mashable.com/category/nintendo/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/hQzpV16yt88