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07-06-2016, 02:34 PM
This coffee shop prank perfectly demonstrates the risk of sharing data online
http://i.amz.mshcdn.com/-QgSvnIEXyz83YoVe-YNtwZ_iHU=/575x323/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fstory%2Fth umbnail%2F13638%2FCoffee_shop_data_experiment.jpgh ttp://a.amz.mshcdn.com/assets/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg (http://twitter.com/share?via=Mashable&text=This+coffee+shop+prank+perfectly+demonstrates +the+risk+of+sharing+data+online&url=http%3A%2F%2Fmashable.com%2F2016%2F07%2F06%2Fc offee-shop-personal-data-prank%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial)http://a.amz.mshcdn.com/assets/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F07 %2F06%2Fcoffee-shop-personal-data-prank%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial&src=sp)
Ever wondered how much data a company could gather on you with **thing more than a first name and a Facebook Like?*
In the experiment above — which was shared by fraud prevention company Cifas (https://www.cifas.org.uk/) — a coffee shop shows exactly that; by getting customers to Like their Facebook page for a free coffee and then asking for their first name, they're able to quickly compile scary amounts of personal data in the time it takes to whip up a cappucci**.
SEE ALSO: Big Festival Brother? What summer music festivals are doing with your personal data (http://mashable.com/2016/05/14/music-festivals-personal-data-privacy/)
The information — which is searched for by people in a van across the road and whispered into the ear of the coffee server — ranges from contact details and past education to current employment and religion. Read more... (http://mashable.com/2016/07/06/coffee-shop-personal-data-prank/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Facebook (http://mashable.com/category/facebook/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Data Security (http://mashable.com/category/data-security/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Personal Data (http://mashable.com/category/personal-data/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Data (http://mashable.com/category/data/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Watercooler (http://mashable.com/watercooler/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/qQITZHOF_oA
http://i.amz.mshcdn.com/-QgSvnIEXyz83YoVe-YNtwZ_iHU=/575x323/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fstory%2Fth umbnail%2F13638%2FCoffee_shop_data_experiment.jpgh ttp://a.amz.mshcdn.com/assets/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg (http://twitter.com/share?via=Mashable&text=This+coffee+shop+prank+perfectly+demonstrates +the+risk+of+sharing+data+online&url=http%3A%2F%2Fmashable.com%2F2016%2F07%2F06%2Fc offee-shop-personal-data-prank%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial)http://a.amz.mshcdn.com/assets/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F07 %2F06%2Fcoffee-shop-personal-data-prank%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial&src=sp)
Ever wondered how much data a company could gather on you with **thing more than a first name and a Facebook Like?*
In the experiment above — which was shared by fraud prevention company Cifas (https://www.cifas.org.uk/) — a coffee shop shows exactly that; by getting customers to Like their Facebook page for a free coffee and then asking for their first name, they're able to quickly compile scary amounts of personal data in the time it takes to whip up a cappucci**.
SEE ALSO: Big Festival Brother? What summer music festivals are doing with your personal data (http://mashable.com/2016/05/14/music-festivals-personal-data-privacy/)
The information — which is searched for by people in a van across the road and whispered into the ear of the coffee server — ranges from contact details and past education to current employment and religion. Read more... (http://mashable.com/2016/07/06/coffee-shop-personal-data-prank/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Facebook (http://mashable.com/category/facebook/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Data Security (http://mashable.com/category/data-security/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Personal Data (http://mashable.com/category/personal-data/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Data (http://mashable.com/category/data/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Watercooler (http://mashable.com/watercooler/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/qQITZHOF_oA