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06-28-2016, 11:08 PM
Men gaze lovingly at their beer belly babies in new German ads
http://i.amz.mshcdn.com/2zr7L8_xIE7qLCnBx0BN2y2kvyI=/575x323/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F129819%2Fbeer_bellies.jpghttp://a.amz.mshcdn.com/assets/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg (http://twitter.com/share?via=Mashable&text=Men+gaze+lovingly+at+their+beer+belly+babies+ in+new+German+ads&url=http%3A%2F%2Fmashable.com%2F2016%2F06%2F28%2Fb eer-belly-pregnancy-ads%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial)http://a.amz.mshcdn.com/assets/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F06 %2F28%2Fbeer-belly-pregnancy-ads%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial&src=sp)
**, these men aren't pregnant. They're just alive with the miracle of beer.
And they're the stars of a new ad campaign for German beer Bergedorfer Bier (http://www.bergedorferbier.de/bergedorferbier.html), created by advertising agency Jung Von Matt (http://www.jvm.com/en/home/index.html). The tagline, appropriately, is "brewed with love."
SEE ALSO: You can brew beer in less than a week with this magical tank (http://mashable.com/2016/06/07/home-brewing-beer-vessi/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
Each man mimics a classic pregnancy portrait, cradling his expanding belly. Except these guys have it quite a bit easier than actual pregnant women — they can still drink beer, for one thing.
Check out that dewy paternal glow, though.
http://i.amz.mshcdn.com/e6V8ufxGRysXuu31sZZNZlvMOjU=/fit-in/575x4096/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F129810%2Fbergedorferbeer1.jpg
Image: jung von matt
http://i.amz.mshcdn.com/DwhCZidVN4Uv2zvNyN9foraVxBE=/fit-in/575x4096/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F129841%2Fbergedorferbeer3.jpg
Image: jung von matt Read more... (http://mashable.com/2016/06/28/beer-belly-pregnancy-ads/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Family Parenting (http://mashable.com/family-parenting/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Beer (http://mashable.com/category/beer/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Advertising (http://mashable.com/advertising/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Watercooler (http://mashable.com/watercooler/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://pubads.g.doubleclick.net/gampad/ad?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1467140161 (http://pubads.g.doubleclick.net/gampad/jump?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1467140161)
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**, these men aren't pregnant. They're just alive with the miracle of beer.
And they're the stars of a new ad campaign for German beer Bergedorfer Bier (http://www.bergedorferbier.de/bergedorferbier.html), created by advertising agency Jung Von Matt (http://www.jvm.com/en/home/index.html). The tagline, appropriately, is "brewed with love."
SEE ALSO: You can brew beer in less than a week with this magical tank (http://mashable.com/2016/06/07/home-brewing-beer-vessi/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
Each man mimics a classic pregnancy portrait, cradling his expanding belly. Except these guys have it quite a bit easier than actual pregnant women — they can still drink beer, for one thing.
Check out that dewy paternal glow, though.
http://i.amz.mshcdn.com/e6V8ufxGRysXuu31sZZNZlvMOjU=/fit-in/575x4096/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F129810%2Fbergedorferbeer1.jpg
Image: jung von matt
http://i.amz.mshcdn.com/DwhCZidVN4Uv2zvNyN9foraVxBE=/fit-in/575x4096/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F129841%2Fbergedorferbeer3.jpg
Image: jung von matt Read more... (http://mashable.com/2016/06/28/beer-belly-pregnancy-ads/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
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