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06-28-2016, 06:41 AM
Australian ad showing cyclist wearing a helmet in Amsterdam amuses the Dutch
http://i.amz.mshcdn.com/bShZslh3zV8fNBzCaKg7o3Mz5hg=/575x323/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fima ge%2F128749%2F7ce14eb530064717939ce8231758300b.jpg http://a.amz.mshcdn.com/assets/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg (http://twitter.com/share?via=Mashable&text=Australian+ad+showing+cyclist+wearing+a+helme t+in+Amsterdam+amuses+the+Dutch&url=http%3A%2F%2Fmashable.com%2F2016%2F06%2F27%2Fh elmet-australia-emirates-ad%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial)http://a.amz.mshcdn.com/assets/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F06 %2F27%2Fhelmet-australia-emirates-ad%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial&src=sp)
For most Australians, this Emirates advertisement at a Sydney bus stop would barely raise an eyelid.*
A photo of the ad posted by Twitter user @BicycleAdagio (https://twitter.com/BicycleAdagio/status/743012061702017025) shows a woman with a helmet, riding a bicycle along a bridge in Amsterdam with the tagline "Don't just visit it, live it. Navigate new paths in Europe."*
SEE ALSO: Xiaomi launches a smart folding bicycle for China's busy city roads (http://mashable.com/2016/06/23/xiaomi-folding-electric-bicycle/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
**tice anything odd? The Dutch certainly did, the sight of a cyclist wearing a helmet became the source of ridicule in an article from the country's newspaper Het Parool (http://www.parool.nl/amsterdam/amsterdamse-fietsster-draagt-in-australie-opeens-een-helm~a4321871/)*last week.
"If we believe the bus posters in Australia,*we cycle here in Amsterdam well-behaved with a helmet on our heads," according to a rough Google translation of the article. Read more... (http://mashable.com/2016/06/27/helmet-australia-emirates-ad/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Australia (http://mashable.com/category/australia/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) and Watercooler (http://mashable.com/watercooler/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/6eOYX6OgttE
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For most Australians, this Emirates advertisement at a Sydney bus stop would barely raise an eyelid.*
A photo of the ad posted by Twitter user @BicycleAdagio (https://twitter.com/BicycleAdagio/status/743012061702017025) shows a woman with a helmet, riding a bicycle along a bridge in Amsterdam with the tagline "Don't just visit it, live it. Navigate new paths in Europe."*
SEE ALSO: Xiaomi launches a smart folding bicycle for China's busy city roads (http://mashable.com/2016/06/23/xiaomi-folding-electric-bicycle/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
**tice anything odd? The Dutch certainly did, the sight of a cyclist wearing a helmet became the source of ridicule in an article from the country's newspaper Het Parool (http://www.parool.nl/amsterdam/amsterdamse-fietsster-draagt-in-australie-opeens-een-helm~a4321871/)*last week.
"If we believe the bus posters in Australia,*we cycle here in Amsterdam well-behaved with a helmet on our heads," according to a rough Google translation of the article. Read more... (http://mashable.com/2016/06/27/helmet-australia-emirates-ad/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)
More about Australia (http://mashable.com/category/australia/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) and Watercooler (http://mashable.com/watercooler/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/6eOYX6OgttE