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05-05-2016, 09:12 PM
Star Wars provides a new hope for a listless movie industry — Biz Please
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This week we've concocted a special Star Wars-themed episode of Biz Please to celebrate May the 4th.
Why May the 4th? Well, the Internet adopted that date a few years ago, centered around the phrase "May the 4th be with you."
Turns out the phrase is a lot older than that, and Mashable's chief critic and resident Star Wars expert Chris Taylor (who literally wrote the book (http://www.amazon.com/How-Star-Wars-Conquered-Universe/dp/1480532525) on the Star Wars franchise) joins us to explain its surprising origins.*
We'll also delve into the business side of the deal, including Disney's purchase of Lucasfilm, the franchise's insane merchandizing and just how many Star Wars ****** you can expect in the coming years. Read more... (http://mashable.com/2016/05/05/biz-please-may-the-4th/)
More about ****** (http://mashable.com/category/******/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Star Wars (http://mashable.com/category/star-wars/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Biz Please (http://mashable.com/category/biz-please/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/nKSLb9KsrPA
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This week we've concocted a special Star Wars-themed episode of Biz Please to celebrate May the 4th.
Why May the 4th? Well, the Internet adopted that date a few years ago, centered around the phrase "May the 4th be with you."
Turns out the phrase is a lot older than that, and Mashable's chief critic and resident Star Wars expert Chris Taylor (who literally wrote the book (http://www.amazon.com/How-Star-Wars-Conquered-Universe/dp/1480532525) on the Star Wars franchise) joins us to explain its surprising origins.*
We'll also delve into the business side of the deal, including Disney's purchase of Lucasfilm, the franchise's insane merchandizing and just how many Star Wars ****** you can expect in the coming years. Read more... (http://mashable.com/2016/05/05/biz-please-may-the-4th/)
More about ****** (http://mashable.com/category/******/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Star Wars (http://mashable.com/category/star-wars/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Biz Please (http://mashable.com/category/biz-please/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/nKSLb9KsrPA