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04-27-2016, 04:59 AM
Maker Studios bails on NewFronts plans in favor of 'intimate' breakfast
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LOS ANGELES — This time last year, Maker Studios was in an enviable position.
The Disney-owned online video platform had an**unced a robust slate of short-form programming — including projects with Marvel, ESPN and ABC Family — in front of 800 plus people at NewFronts in New York.
But this year, the world's second-largest multiplatform network (http://mashable.com/2016/02/04/broadbandtv-bbtv-**w-ranks-as-the-largest-multi-platform-network-worldwide/) told Mashable it is taking a more "intimate approach" to the 5th annual NewFronts, the dog-and-pony show for potential advertisers. Presentations are traditionally chock with news an**uncements and special guests — and are often followed by lavish parties. Read more... (http://mashable.com/2016/04/26/maker-studios-newfronts-2016/)
More about Newfronts (http://mashable.com/category/newfronts/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Maker Studios (http://mashable.com/category/maker-studios/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Online Video (http://mashable.com/category/online-video/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Entertainment (http://mashable.com/entertainment/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/zefW7FZmEhc
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LOS ANGELES — This time last year, Maker Studios was in an enviable position.
The Disney-owned online video platform had an**unced a robust slate of short-form programming — including projects with Marvel, ESPN and ABC Family — in front of 800 plus people at NewFronts in New York.
But this year, the world's second-largest multiplatform network (http://mashable.com/2016/02/04/broadbandtv-bbtv-**w-ranks-as-the-largest-multi-platform-network-worldwide/) told Mashable it is taking a more "intimate approach" to the 5th annual NewFronts, the dog-and-pony show for potential advertisers. Presentations are traditionally chock with news an**uncements and special guests — and are often followed by lavish parties. Read more... (http://mashable.com/2016/04/26/maker-studios-newfronts-2016/)
More about Newfronts (http://mashable.com/category/newfronts/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Maker Studios (http://mashable.com/category/maker-studios/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Online Video (http://mashable.com/category/online-video/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Entertainment (http://mashable.com/entertainment/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/zefW7FZmEhc