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03-26-2016, 05:36 PM
Smart doorbell wants to be your crime-fighting sidekick
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Ring, the maker of video-equipped doorbells, seems to have investors intrigued—it raised $61.2 million in a third round of fundraising last week— but **w it's working on locking in consumers by showing off its crime-fighting skills.
To amp up word-of-mouth about its device's crime-fighting abilities, the Santa Monica-based startup partnered with the Los Angeles Police Department to offer every home in a neighborhood hard hit by burglaries a free doorbell to monitor their property while away as part of a six-month pilot program. One hundred Wilshire Park homeowners, one-fifth of property owners in the area, took Ring up on the offer Read more... (http://mashable.com/2016/03/26/ring-doorbells-lapd/)
More about Richard Branson (http://mashable.com/category/richard-branson/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Ring (http://mashable.com/category/ring/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Kleiner Perkins Caufield Byers (http://mashable.com/category/kleiner-perkins-caufield-byers/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Gadgets (http://mashable.com/gadgets/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/ZgwX_XxI5**
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Ring, the maker of video-equipped doorbells, seems to have investors intrigued—it raised $61.2 million in a third round of fundraising last week— but **w it's working on locking in consumers by showing off its crime-fighting skills.
To amp up word-of-mouth about its device's crime-fighting abilities, the Santa Monica-based startup partnered with the Los Angeles Police Department to offer every home in a neighborhood hard hit by burglaries a free doorbell to monitor their property while away as part of a six-month pilot program. One hundred Wilshire Park homeowners, one-fifth of property owners in the area, took Ring up on the offer Read more... (http://mashable.com/2016/03/26/ring-doorbells-lapd/)
More about Richard Branson (http://mashable.com/category/richard-branson/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Ring (http://mashable.com/category/ring/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Kleiner Perkins Caufield Byers (http://mashable.com/category/kleiner-perkins-caufield-byers/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Gadgets (http://mashable.com/gadgets/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/ZgwX_XxI5**