Creative Week seeks to fill industry gaps

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The brainchild of the Saudi National Creative Initiative (SNCI), many in**vative companies are taking part such as Tashkeil, a social enterprise in Saudi Arabia promoting creative entrepreneurs. ?Our aim is to gather all creative actors and players under one umbrella,? said Sofana Dahlan, CEO and founder of the company that is also a member of SNCI. Huda Merchant, public relations intern at Tashkeil, said: ?The talks will serve as awareness for the creative industry while the workshops are for developing skills.

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