{"id":131165,"date":"2019-05-01T04:01:03","date_gmt":"2019-05-01T01:01:03","guid":{"rendered":"http:\/\/ww-vb.mine.nu\/w108\/apple-tv-to-launch-as-for-pay-subscription-service-cook-suggests\/"},"modified":"2019-05-01T04:01:03","modified_gmt":"2019-05-01T01:01:03","slug":"apple-tv-to-launch-as-for-pay-subscription-service-cook-suggests","status":"publish","type":"post","link":"https:\/\/hameed.nwar.uk\/sa\/apple-tv-to-launch-as-for-pay-subscription-service-cook-suggests\/","title":{"rendered":"Apple TV+ to launch as for-pay subscription service, Cook suggests"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n\t\t<!-- font size selector, BEGIN --><br \/>\n\t\t<span class=\"cfix\">\u00a0<\/span><\/p>\n<p class=\"gray small byline\">\n\t\t\tBy <a href=\"http:\/\/appleinsider.com\/cdn-cgi\/l\/email-protection#3d50545658445e5c504d5f5851517d5a505c5451135e5250\">Mikey Campbell<\/a>\t\t\t<br \/><span class=\"gray\">Tuesday, April 30, 2019, 05:33 pm PT (08:33 pm ET)<\/span>\n\t\t<\/p>\n<p>\t\t<span><span class=\"article-leader\">Potentially ending months of speculation surrounding Apple&#8217;s planned pricing policy for Apple TV+, Apple CEO Tim Cook on Tuesday hinted that the upcoming original content service will be available on a subscription basis. <br \/><\/span><\/p>\n<div align=\"center\">\n<div class=\"article-img\"><img decoding=\"async\" src=\"https:\/\/photos5.appleinsider.com\/v9\/images\/1x1-white.jpg\" alt=\"Oprah\" height=\"353\" class=\"lazy\" data-original=\"https:\/\/photos5.appleinsider.com\/gallery\/30834-50885-30301-49609-atvplus-oprah-l-l.jpg\" \/><noscript><img decoding=\"async\" src=\"https:\/\/photos5.appleinsider.com\/gallery\/30834-50885-30301-49609-atvplus-oprah-l-l.jpg\" \/><\/noscript><\/div>\n<p><span class=\"minor2 small gray\"><\/span><\/div>\n<p>Fielding questions on Apple&#8217;s recent push into services during an investor conference call, Cook likened Apple TV+ to an over-the-top product similar to those offered by major networks and content holders. <\/p>\n<p>&#8220;The TV+ product plays in a market where there&#8217;s a huge move from the cable bundle to over-the-top,&#8221; Cook said. &#8220;We think that most users are going to get multiple over-the-top products and we&#8217;re going to do our best to convince them that the Apple TV+ product should be one of them.&#8221;<\/p>\n<p>Unlike cable subscription schemes, over-the-top streaming services provide users a la carte access to TV and movie content. Typically, the offering is limited to an individual service, channel or group of channels owned by a content holder and is therefore cheaper than traditional cable tiers. Further, over-the-top systems are cost efficient in that viewers pay only for the content they want, rather than a bundle that includes channels that might go unwatched. <\/p>\n<p>Apple <a href=\"https:\/\/appleinsider.com\/articles\/19\/03\/25\/apple-announces-apple-tv-service-that-will-host-apples-unique-programming\">unveiled Apple TV+ at a special event<\/a> in March, but failed to disclose details on pricing. <\/p>\n<p>As part of a &#8220;sneak peek&#8221; at programming set to debut on the service, Apple trotted out A-list Hollywood stars like Steven Spielberg, J.J. Abrams, Oprah Winfrey, Reese Witherspoon, Jennifer Aniston, Steve Carell and Jason Momoa to present first looks at their forthcoming projects.  <\/p>\n<p>Rumors claimed the TV+ would be a <a href=\"https:\/\/appleinsider.com\/articles\/18\/05\/09\/apple-will-likely-sell-subscriptions-to-third-party-services-through-tv-app\">free, value-added service<\/a> available to Apple device owners through the new TV app, with Apple generating revenue on its investment via subscriptions sold to third-party services. Previous reports said the company at one point <a href=\"https:\/\/appleinsider.com\/articles\/18\/06\/27\/apple-mulls-subscription-bundle-of-apple-music-news-and-original-video-content-report-says\">mulled a bundle<\/a> that would integrate TV+ with Apple News+ and Apple Music.<\/p>\n<p>Judging by Cook&#8217;s statements today, it appears Apple TV+ will instead be listed as a for-pay subscription solution, putting it in competition with the likes of Netflix and Hulu. <\/p>\n<p>Apple TV+ is slated to launch this fall. <\/p>\n<p><\/span><\/p><\/div>\n<p><script>\n\t\t\t!function(f,b,e,v,n,t,s)\n\t\t\t{if(f.fbq)return;n=f.fbq=function(){n.callMethod?\n\t\t\tn.callMethod.apply(n,arguments):n.queue.push(arguments)};\n\t\t\tif(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';\n\t\t\tn.queue=[];t=b.createElement(e);t.async=!0;\n\t\t\tt.src=v;s=b.getElementsByTagName(e)[0];\n\t\t\ts.parentNode.insertBefore(t,s)}(window,document,'script',\n\t\t\t'https:\/\/connect.facebook.net\/en_US\/fbevents.js');\n\t\t\tfbq('init', '303691330110002');\n\t\t\tfbq('track', 'PageView');\n\t\t\t<\/script><script>(function(d, s, id) {\n\t\t\t\t\t\t  var js, fjs = d.getElementsByTagName(s)[0];\n\t\t\t\t\t\t  if (d.getElementById(id)) return;\n\t\t\t\t\t\t  js = d.createElement(s); js.id = id;\n\t\t\t\t\t\t  js.src = \"http:\/\/connect.facebook.net\/en_US\/all.js#xfbml=1\";\n\t\t\t\t\t\t  fjs.parentNode.insertBefore(js, fjs);\n\t\t\t\t\t\t}(document, 'script', 'facebook-jssdk'));<\/script><script async type=\"text\/javascript\" src=\"https:\/\/connect.facebook.net\/en_US\/all.js#xfbml=1\"><\/script><br \/>\n<br \/>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/appleinsider.com\/articles\/19\/04\/30\/apple-tv-to-launch-as-for-pay-subscription-service-cook-suggests\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] \u00a0 By Mikey Campbell Tuesday, April 30, 2019, 05:33 pm PT (08:33 pm ET) Potentially ending months of speculation surrounding Apple&#8217;s planned pricing policy for Apple TV+, Apple CEO Tim Cook on Tuesday hinted that the upcoming original content service will be available on a subscription basis. Fielding questions on Apple&#8217;s recent push into &hellip;<\/p>\n","protected":false},"author":1,"featured_media":131166,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[51432,62739,25808,92406,92407,81543,76690,20889,92403,81180,92412,59040,59743,65365,63233,49631,49620,59067,80145,92410,92401,92402,64374,48618,92411,92413,92404,92405,65408,64686,92409,92408,59060,63827,59024,92414,92415,22045],"class_list":["post-131165","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tie-world","tag-adobe","tag-app-store","tag-apple","tag-apple-computer","tag-apple-computer-inc","tag-apple-inc","tag-apple-tv","tag-google","tag-i-mac","tag-ibook","tag-ibook-store","tag-imac","tag-intel","tag-ios-9","tag-ios9","tag-ipad","tag-iphone","tag-iphone-6","tag-iphone-6s","tag-ipod-classic","tag-ipod-nano","tag-ipod-shuffle","tag-ipod-touch","tag-itunes","tag-itunes-store","tag-mac-book","tag-mac-os-x","tag-mac-osx","tag-mac-pro","tag-macbook-pro","tag-magic-mouse","tag-magic-pad","tag-microsoft","tag-nokia","tag-nvidia","tag-research-in-motion","tag-rim","tag-samsung"],"_links":{"self":[{"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/posts\/131165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/comments?post=131165"}],"version-history":[{"count":0,"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/posts\/131165\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/media\/131166"}],"wp:attachment":[{"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/media?parent=131165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/categories?post=131165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hameed.nwar.uk\/sa\/wp-json\/wp\/v2\/tags?post=131165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}