A Look Inside Krispy Kreme’s Occasions Sq. Grand Opening With

Krispy Kreme celebrated the grand opening of its new flagship retailer in Occasions Sq. September 15. To honor the event, the long-running hit musical Chicago, a neighbor of the brand new store, welcomed the dessert big to the theatre district by turning on the shop’s 15-foot scorching mild.

“Right this moment, Broadway icons turned on Occasions Sq.’s latest mild—the enduring Krispy Kreme scorching mild—and we’re ecstatic to supply New York Metropolis residents and guests not simply the world’s most superior doughnuts however a joy-filled doughnut expertise that they may always remember,” Krispy Kreme CEO Michael Tattersfield mentioned.

The brand new Occasions Sq. resident will characteristic a doughnut-making theatre, a particular “Huge Apple” doughnut, and extra. With its opening, Krispy Kreme has applied COVID-19 security measures together with a compulsory masks requirement and crowd management methods reminiscent of reservations and on-line queuing.

A Look Inside Krispy Kreme’s Occasions Sq. Grand Opening With Chicago